NEWS > U.S.A. > PUBLISHERS CLEARING HOUSE SUED AFTER MAN FAILS TO WIN
PUBLISHERS CLEARING HOUSE SUED AFTER MAN FAILS TO WIN
June 27 2009
Port Washington, NY – There is nary a person in the world that hasn’t dreamed of striking it rich someday. Since the invention of money people have spent entire lifetimes trying to work a way into instant wealth that would allow them to live their dreams and leave the drudgery of day-to-day life behind forever. From lotteries to 
get-rich-quick schemes human beings have been on a never ending quest to free themselves of the shackles of money and others have always been at the ready waiting to esploit that desire.
There is perhaps no more famous money making scheme than that created by Publishers Clearing House. The direct marketing company has flourished for decades selling cut-rate merchandise and promising opportunities at almost unlimited wealth. By the 1980’s the company had become mainstream with famous spokespeople including Ed McMahon but despite that visibility, very few people have ever struck gold with the company. Now a New York man is taking the company to task with accusations of false advertising and pain and suffering caused by repeated promises for wealth and success.
“I’ve been getting these mailings for years and every time I see the envelope I’m sure 
that I’ve won the money but every time the same thing happens. I enter the sweepstakes and then I never hear from them again. It’s really unfair that they promise something and don’t deliver it. At first I thought I just had lousy luck but now I think they never had any plans to give me the money,” said Jerry Cap of Brooklyn. “You used to see those commercials with people getting the giant cheques and I can’t help imaging me in that situation but it’s never happened and I just think that’s unfair. I should have a real chance at winning millions of dollars but I keep getting a raw deal.”
Cap also claims that the death of Ed McMahon has caused further trauma to his psyche as the spokesman was a large part of his fantasy. Cap is also seeking damages from the McMahon family. Citing the lawsuit representatives from publishers clearing house had no comment.
“It’s very difficult to ascertain when a fantasy becomes more than that for a person. Things like winning the lottery or meeting the girl of your dreams is something that many people fantasize and dream about but for most people that’s where it ends. True the people who
dream beyond the attainable tend to be very successful in other fields but for those with vulnerable personalities can go a little funny in the head,” said Scrape TV
Psychology analyst Dr. Sarah Welp. “What has always been interesting to psychologists is where that split occurs. At what point does a person separate from a normal passing fantasy to believing that this is a reality that is being denied to them? If they are in that mind state does every fantasy then take on those attributes? Do they eventually succumb to those fantasies and become imprisoned by them? Those are the questions that have vexed everyone who have studied the human mind.”
Traditionally lawsuits haven’t been affected by the perception of the litigant’s mental or emotional state.
“The law traditionally falls on the side of the defendants in cases such as this due to the voluntary nature of the process. True sweepstakes and lotteries can bring a lot of false hope to a lot of people but only those with some type of mental deficiency are the ones who become consumed by it and that really isn’t the fault of the people conducting the contests,” continued Welp. “It’s perfectly healthy to indulge in fantasy over what you might buy or do but when you lose, that should be the end of it.”
Cap has also filed suit against two women he recently saw in the supermarket, citing their lack of marriage and devotion to him.
Mike Michaels, American Correspondent
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